THE MONSTERS Shake A Drink Gaming Handheld

The THE MONSTERS Shake A Drink Gaming Handheld is a LABUBU pixel game device from POP MART, in an 8-bit video game style. Collectors called it the Labubu Tamagotchi until POP MART US gave its official name on 16 October 2026.

POP MART US’s photo shows two handhelds shaped like pixel-art LABUBU heads with bunny ears, one pink and one gold. Each has a small screen showing a pixel face, a row of coloured buttons and a strap to carry it by.

POP MART US lists it among the new releases arriving on 23 October 2026. POP MART hasn’t given the price, the number of designs or whether it comes in a blind box yet. There is no UK date yet. This page updates as soon as there is.

POP MART first teased it on 12 October 2026 with a pixel-art Coming Soon screen and THE MONSTERS logo. On 15 October it posted a full pixel LABUBU winking beside a star, with the words “THE MONSTERS are serving up something new”, on Instagram and in a TikTok video from its global account.

On 15 October, the fan account Tamagotchi Madrid posted what it called the first real look at the Labubu Tamagotchi. POP MART’s official name doesn’t mention Tamagotchi, and Bandai hasn’t announced a collab. First spotted on Tamagotchi Madrid’s TikTok.

On 16 October, Tamagotchi Madrid corrected its post: it says the handheld also works as an interactive LABUBU camera, with tap and shake games set in THE MONSTERS CAFE. It gave an online launch of 22 October at 10pm and an in-store launch of 23 October. POP MART hasn’t confirmed these dates yet. Source: Tamagotchi Madrid’s Instagram.

Picture, name and date: POP MART US’s Instagram. Hands-on video: pmetoys on Instagram. Teaser video: POP MART’s TikTok. Second video: Tamagotchi Madrid’s Instagram. First spotted on knot_to_box’s Instagram.